Rise of Kingdoms

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Rise of Kingdoms, (full name Rise of Kingdoms: Lost Crusade^[1]), formerly known as Rise of Civilisations and commonly abbreviated to ROK, is a 2018 free-to-play real-time strategy mobile game released by Chinese game developer Lilith. In Rise of Kingdoms, players choose between a variety of real-world historical civilisations, each of which has its own strategic advantages. The game's gameplay includes building and expanding your city, unlocking new technologies, recruiting various commanders, gathering resources, forming alliances with other players, and real-time turn-based combat.^[3]

As of December 2023, Lilith announced that Rise of Kingdoms has 100 million players. Lilith does not distinguish between "players" and "characters", therefore this number does not necessarily mean that Rise of Kingdoms has been downloaded 100 million times.

Rise of Kingdoms has become known for its extensive online marketing campaigns; these come in many different forms. Some are fully animated, while others show staged social interactions between real people. These adverts have been satirised for their strange and funny nature.